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Microsoft Ad Monetization platform shutting down June 1st RRS feed

  • Question

  • As of June 1st 2020, the Microsoft Ad Monetization platform for Windows UWP apps will be shut down. This decision was made primarily because it is no longer viable for us to continue operating the product at the current levels.

     

    Key points to note

    • The Ad monetization service will continue to run through the shutdown date of June 1, 2020. Certain underperforming Ad networks will be shut down between now and June 1, 2020.
    • Developer earnings through the platform prior to the shutdown date (i.e. May 31, 2020) will be paid out per the regular payout schedule.
    • Historical data including Ad performance data will be made available for download till June 8. All Ad Monetization web pages such as the ad unit configuration, analytics pages will be taken down post this date. 

    While this transition may be painful for developers who rely on the Ad Monetization platform today, we want to provide adequate time to make the transition to another ad platform. Our recommendation is to begin initiating a switch over immediately by evaluating alternate options for ad monetization for your Windows apps.


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    Friday, January 31, 2020 12:04 AM
    Moderator