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Device Targetting RRS feed

  • Question

  • Hi all,

    In the web interface if i want to add some device targetting to an adgroup i can go into it's settings and i have the option to select any combination of either "Desktops and Laptops" "Smartphones and other mobile devices with full browsers:" or "Tablet Devices"

    However within the MSDN docs at http://msdn.microsoft.com/en-US/library/bing-ads-campaign-management-devicetype.aspx i am told that you can target either "Computers", "Smartphones" (and that presumably not choosing any defaults to targetting both ?). Also in the remarks it says "Your ads will automatically target tablet devices. The Computers and Smartphones device types do not include tablet devices."

    So i set my target device data to just "Tablet Devices" in the web interface for a particular adgroup. BUT when i take down the xml in a bulkservice call to retreive the data, I get both Computers and Smartphones as being the target Devices and i get the Tablet data detailed in the DeviceOS element

    as follows.....         

    <Device>
    <Devices>
    <DeviceType>Computers</DeviceType>
    <DeviceType>Smartphones</DeviceType>
    </Devices>
    <DevicesOSList>
    <DeviceOS>
    <DeviceName>Tablets</DeviceName>
    <OSName xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"  xsi:nil="true" />
    </DeviceOS>
             </DevicesOSList>
    </Device>


    So - is the web interface incorrect ? should it NOT let me try to solely target Tablets? Can i target Tablets solely ?

    many thanks in advance

    Giles Bodger



    • Edited by gilesbodger2 Wednesday, August 21, 2013 12:10 PM
    Wednesday, August 21, 2013 12:08 PM

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