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difference between "categorizaion" and "clustering" tools

Answered difference between "categorizaion" and "clustering" tools

  • Thursday, August 09, 2012 1:29 PM
     
     
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    Hi.

    im using microsoft DM add in for Excel, that have 2 kinds of similar tools: the categorization (detect categories), and the clustering tool. despite the fact they have the same purpase, it seems they give a different result on a certain data set. how could this be, and what is the difference between these two tools?

    thank you for an answer...



    • Edited by Efi Goldman Thursday, August 09, 2012 1:53 PM
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  • Thursday, August 09, 2012 11:38 PM
    Answerer
     
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    Both of the tools run the same algorithm on your data.

    When you run "detect categories" tool, it creates clustering model with most parameters set to default values.

    When you run clustering tool, you can change some of the parameters to be different and thus you will get different model.

    Also, if segments in your data are not very different from each other, you can get different model each time you run the algorithm.

    Tatyana Yakushev [PredixionSoftware.com]